AI Presence Index
How much Brazilian brands appear in AI answers, in two cuts: by national sector, and by sector and market.
National, by sector
Category and product questions, comparing the leading brands of each sector across the ten engines. It is the picture the board understands.
Local, by sector and market
Questions with purchase intent and a geographic cut, the kind that generates clients for whoever serves a radius. It is the cut nobody else publishes.
Methodology published in full
An index that third parties cannot reproduce is not an index, it is advertising.
What counts
- Real commercial questions, not vanity terms
- Ten engines, the same question in the same window
- A check is a successful query; a failed one does not count
- The percentage always published with the total number of checks
What is left out, and why
- Sector with few checks: a small sample becomes a wrong headline
- Sector with few brands: two competitors do not describe a market
- A brand without its own baseline goes into the aggregate, but is not named
- A poorly placed brand is not named
The scale behind it
engines measured
measurement frequency
methodology
first edition
First edition in preparation. Sectors only enter when they have a sample large enough to survive challenge, and the exclusion is published alongside, with the reason.
Twenty sectors, and the ranking of each
A sector only enters when it has a sample that survives challenge: 200 checks in the period and 5 brands distinct ones measured. Those that did not pass appear here all the same, with the reason.